feat: custom spans (#2287) #946

Job	Run time
Escape commit message to send in slack	1s
Deploy backend to AWS Elastic Beanstalk / lint-test	3m 47s
Deploy backend to AWS Elastic Beanstalk / set_environment	1s
Deploy frontend to AWS Amplify / deploy-frontend	6m 12s
Deploy worker to AWS Elastic Container Service / lint	1m 8s
Deploy worker to AWS Elastic Container Service / set_environment	1s
Send slack message when deployment starts	3s
Deploy worker to AWS Elastic Container Service / build_application	44s
Deploy worker to AWS Elastic Container Service / deploy_logging	4m 11s
Deploy worker to AWS Elastic Container Service / deploy_sending	5m 18s
Deploy backend to AWS Elastic Beanstalk / build_application	2m 10s
Deploy backend to AWS Elastic Beanstalk / deploy_callback	12m 30s
Deploy backend to AWS Elastic Beanstalk / deploy_backend	9m 41s
End-to-end Test / set_environment	1s
End-to-end Test / playwright-run	51s
Send Slack message about failed build and tag engineers if it's prod	3s
Send Slack message about successful build	0s
	46m 42s

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