diff --git a/config/product-personality/eos-base.ini b/config/product-personality/eos-base.ini
index a340d958..1c1c5f82 100644
--- a/config/product-personality/eos-base.ini
+++ b/config/product-personality/eos-base.ini
@@ -11,6 +11,9 @@ compression = xz
 # This setting only works for arch=amd64, for all other values this is a no-op
 vm_image = true
 
+# Build QEMU qcow2 image
+qcow2 = true
+
 [iso]
 # The capacity of a single-later DVD+R, which is the smallest
 # commonly-available writeable format according to