diff --git a/components/footer/FooterList.js b/components/footer/FooterList.js
index ff5b394e9720..e3fa9606acb6 100644
--- a/components/footer/FooterList.js
+++ b/components/footer/FooterList.js
@@ -49,7 +49,7 @@ export const initiativeLinks = [
   },
   {
     label: "Shop",
-    url: "https://www.store.asyncapi.com/",
+    url: "https://www.store.asyncapi.com/collections/all-products/",
   },
   {
     label: "Jobs",