diff --git a/deploy/chart/templates/deployment.yaml b/deploy/chart/templates/deployment.yaml
index b547254f..e0d0f76e 100644
--- a/deploy/chart/templates/deployment.yaml
+++ b/deploy/chart/templates/deployment.yaml
@@ -18,6 +18,9 @@ spec:
       {{- end }}
       labels:
         {{- include "kwatch.selectorLabels" . | nindent 8 }}
+        {{- with .Values.podLabels }}
+          {{- toYaml . | nindent 8 }}
+        {{- end }}
     spec:
       restartPolicy: Always
       serviceAccountName:  {{ .Release.Name }}
diff --git a/deploy/chart/values.yaml b/deploy/chart/values.yaml
index 0cd85e69..c78dbe49 100644
--- a/deploy/chart/values.yaml
+++ b/deploy/chart/values.yaml
@@ -23,6 +23,10 @@ tolerations: []
 
 affinity: {}
 
+podAnnotations: {}
+
+podLabels: {}
+
 # kwatch configuration
 config: {}