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T0018.md

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Technique T0018: Paid targeted ads

  • Summary: Create or fund advertisements targeted at specific populations

  • Belongs to tactic stage: TA05

Incident Descriptions given for this incident
I00002 #VaccinateUS buy FB targeted ads
I00005 Brexit vote Targeted FB paid ads
I00017 US presidential elections Targeted FB paid ads
Counters Response types
C00006 Charge for social media D02
C00010 Enhanced privacy regulation for social media D02
C00012 Platform regulation D02
C00016 Censorship D02
C00065 Reduce political targeting D03
C00076 Prohibit images in political discourse channels D02
C00105 Buy more advertising than misinformation creators D03
C00107 Content moderation D02
C00122 Content moderation D02
C00129 Use banking to cut off access D02
C00153 Take pre-emptive action against actors' infrastructure D03
C00176 Improve Coordination amongst stakeholders: public and private D07
C00178 Fill information voids with non-disinformation content D04
C00195 Redirect searches away from disinformation or extremist content D02
C00216 Use advertiser controls to stem flow of funds to bad actors D02

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